Funkin promotes spooky ideas for Halloween cocktails

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A range of themed cocktails are being promoted by fruit puree brand Funkin to help the on-trade make the most of the Halloween opportunity.

Suggestions include Black Cat Poison (pictured top) with gin, Funkin Pre-Batched Bramble Mixer and Funkin Pro Rhubarb Syrup, served in glass rimmed with black edible glitter.

Another is the For Your Eye Only (pictured below), with vanilla vodka and Funkin Pre-Batched Piña Colada Mixer, garnished with a fake eyeball. See below for recipes.

Funkin is also offering ideas for giving Halloween twists to existing cocktails such as lining a glass with raspberry pureé or chocolate sauce for a spooky effect or adding theatre with a garnish like a fake eyeball or plastic spider.

Funkin has identified Halloween as a key sales opportunity as 33% of consumers will choose cocktails over other drinks on special/treat occasions, according to data from on-trade research specialist CGA Strategy.

It also suggests that bars source Halloween-themed vessels and creating special menus, such as a chalkboard listing specialty cocktails.

Funkin managing director Andrew King said: “Calendar occasions like Halloween and Guy Fawkes Night are becoming increasingly popular amongst consumers who are celebrating a fun night out with friends.

“Operators can capitalise on this growing trend by taking part in the festivities with themed cocktails. Funkin has created a range of great-tasting cocktails that can be easily created by bartenders to provide some theatre at the bar, which consumers are looking for when ordering a specialty drink.”

Black Cat Poison
50ml Gin
75ml Funkin Pre-Batched Bramble Mixer
25ml Funkin Pro Rhubarb Syrup
Rim glass with black, edible glitter, shake and double strain ingredients into pre-bated bottle or wine glass.

Crime Scene Martini
25ml Raspberry vodka
25ml Crème de Cacao
100ml Funkin Pre-Batched Piña Colada Mixer
Lace glass with raspberry puree. Shake and strain into a martini glass.

Brams Stoker
50ml Raspberry gin
12.5ml Funkin Pro Citric Syrup
100ml Funkin Pre-Batched Bramble Mixer
Top with soda water
Build and churn. Serve in a conical flask or highball.

For Your Eye Only
50ml Vanilla vodka
100ml Funkin Pre-Batched Piña Colada Mixer
Shake and double strain into a martini glass or coupe. Garnish with a fake eyeball.

Funkin For Your Eye Only

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