Hayman’s Gin has launched its first cocktail competition for bartenders, offering the prize of a distilling apprenticeship at its new distillery and a chance to make your own gin.
The “True Taste” competition is seeking cocktails using Hayman’s London Dry Gin, inspired by “great moments in England’s past while looking towards the future”. This could be moments in England’s history, ground-breaking inventions, achievements or notable English personalities.
After unveiling its new distillery in Balham in south London, the company is offering the prize of a five-day distilling apprenticeship in late summer under the tutelage of co-founder Christopher Hayman, who has over 50 years’ experience in the gin industry.
The winner will enjoy hands-on experience, getting involved in every element of the distilling process from testing botanicals in the lab to loading and charging the stills through to quality testing and bottling.
The winner will also work alongside the Hayman’s team to develop their own limited-edition gin in Hayman’s “True English Gin” style, which will be packaged in the new Hayman’s bottle design.
Each cocktail must use at least 35ml of Hayman’s True English London Dry Gin and may contain up to six ingredients, not including garnish. Homemade ingredients are encouraged, and any style of serve is allowed, including sharing serves.
Entries will be judged on a number of factors including the name of the cocktail, the flavour profile showing the taste and balance of the drink, the visual appearance of the cocktail, and the story behind the cocktail.
Entries must be submitted online via the competition page by midnight on April 30, 2018. They will be judged by Tim Homewood, head of advocacy at Hayman’s Gin, alongside industry experts.
The six best entries from each region will be invited to attend regional finals in a local on-trade venue, where they will present their signature serve entry to a panel of judges.
One winner from each regional final will be selected to attend the UK final, which will take place at the Hayman’s distillery in June 2018.