Mission Foods launches new street food collection

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Tortilla specialist Mission Foods has launched an array of new products for bars, pubs and restaurants as part of a new street food collection.

Building on its background in Mexican food, it has extended its range of cuisines by adding Street Tacos, Taco Shells, Italian-inspired Piadinas, Chapattis and flavoured tortilla wraps such as Smoked Paprika, Harissa and Jalapeno.

Influenced by flavours from across the globe, the new range also features tortillas made of sourdough and ancient grain for the growing number of people looking for healthier menu choices.

Natasha Bailey, head of out-of-home sales at Mission Foods, said: “As we look ahead to growing trends that are set to continue influencing UK menus, there are a huge number of opportunities for wraps and flatbreads.

“Street food and food to go are key areas for us, and the demand for healthier choices shows no sign of slowing down.

“It’s a really exciting time for the out-of-home market and, as such, we need to adapt our range accordingly. As a food company, we are proud of our Mexican heritage and want to deliver authentic products, but moving into other territories is also a natural progression for us.”

Mexican flavours have been popular in the UK for some time, and dishes on menus are seeing an increase of six per cent, according to Horizons, but other authentic dishes are gaining momentum as street food vendors make many different cuisines more accessible.

MCA data highlights that over a quarter of industry influencers say street food is one of the most important trends affecting menus, while a third say it will be the third fastest growing trading format over the next three to five years.

Street tacos and flavoured wraps can hold fillings inspired by growing cuisines such as South American, south-east Asian and contemporary Indian.

Natasha added: “The street food collection is a fantastic launch for us and we look forward to working closely with our customers to inspire them and help provide menu solutions which will support their growth.

“From our versatile Piadinas which can be served as an open or filled sandwich, or used as a pizza base, to our authentic street tacos which, at a smaller size, are perfect for sharing platters, there is something for every menu.”

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