Heineken to bring glow-in-the-dark bottles to UK
A designer aluminium bottle that glows in the dark has been introduced in the UK for Heineken beer to drive sales in the late-night market. The Club bottle features bold, origami-like graphics in brilliant green and blue UV colours that glow in the dark and “light up the night” when exposed to black light. It …
Latest trends inspire Revolution bars’ new food menu
Inventive Leisure is introducing a new food menu across its Revolution bars picking up on trends such as “small plates”, American cuisine and “edgy Eastern” flavours. Based on customer research and feedback, the company aims to capitalise on the current consumer trend for casual dining and build on continued year-on-year double-digit growth in food sales. …
