Jägermeister links up with summer events
Jägermeister is running bars and parties at festivals and other events this summer to reach its core market of men aged 24 to 35. As part of a £1.2million experiential programme, activities include sponsorship of endurance race Tough Mudder’s “apres-mud” party events across the UK, including a Jäger bar serving ice-cold shots and equipped with …
Lincoln bartender among the best at Stella Artois final
Nick Kirman (pictured) from The Strait & Narrow bar in Lincoln has been announced as runner-up in the 2014 Stella Artois World Draught Master competition. He was selected to represent the UK at the global event in Cannes in France after his employer was chosen as one of the best-performing outlets in the Stella Artois …
Beer & Skittles, Edinburgh
Scotland rugby star Simon Taylor heads a team that have opened a new Edinburgh bar specialising in sports and beer After retiring from playing international rugby for Scotland last year, Simon Taylor has a new challenge: running a hotel, restaurant and bar. With his business partners, he has taken over the helm of boutique hotel …
