Cellar Trends plans brand building for historic Russian vodka
The Amber Beverage Group hopes to increase brand awareness and demand for premium Russian vodka Moskovskaya after switching sales, distribution and marketing in the UK to drinks specialist Cellar Trends. The brand, previously developed in the UK by Hi-Spirits, is known as one of the oldest Russian vodka brands, dating back over 100 years and …
London bars to celebrate UK’s first Espresso Martini festival
Fifty bars around London are to take part in the UK’s first festival dedicated to the Espresso Martini, organised by the team behind Mr Black Cold Press Coffee Liqueur. The Espresso Martini Fest will run from August 10 to 12, organised in collaboration with DrinkUp.London, the company behind London Cocktail Week, London Wine Week and …
Chambord promotes Royale serve and the liqueur’s versatility
The core serve of a Chambord Royale is at the heart of the latest activities for the black raspberry liqueur, including its first out-of-home advertising campaign. Bacardi Brown Forman Brands (BBFB) is driving mass awareness of the increasingly popular serve to encourage people to order it at the bar and make it at home. The …
Nominations sought for Ops Managers Awards as deadline looms
With only a month left until deadline, the industry is being urged to submit nominations for the 2017 ALMR Operations Managers Awards, the annual search to identify the best and brightest leaders in bars, clubs, pubs and restaurants. The ALMR Operations Managers Awards identifies and celebrates outstanding individuals running multi-site businesses within both the managed …
