For its new competition, The Artisan Drinks Co is giving professional bartenders the chance to show off their cocktail-making skills and have their creation preserved for posterity as a work of art.
Entrants, who need to be based in the UK, can choose from a selection of five Artisan mixers to include in their cocktail, which can incorporate any spirit apart from gin.
The mixer choices are Agave Lemon Tonic, Fiery Ginger Beer, Barrel Smoked Cola or Violet Blossom Tonic. The creation must not include more than five other ingredients.
The cocktails will be judged by Artisan’s own mixologist team, scored on taste, appearance, aroma, story and uniqueness.
The winner will not only feature on the Artisan website and receive a 24 pack of premium mixers, but will also receive a piece of unique artwork of their entry, worth around £2,000, created by Alan Walsh, the acclaimed artist behind Artisan’s branding.
Anyone wanting to take part can register up until 5 June by sending their address, Instagram handle and details of experience to email@example.com.
Successful shortlisted candidates will be sent all four mixers to allow them to choose the best one for their cocktail. They will then have until 17 June to submit their entries, with the winner announced on 22 June.
The successful finalists will need to post their cocktail on Instagram next to their chosen mixer and tag @artisandrinksco with the hashtag #theartofmixing.