A new liqueur combining ginger with fruits and herbs has been launched evoking Asian flavours.
Red Squirrel Gingernut Liqueur, at 20% ABV, features a ginger bite plus the light aromatic notes of rosemary and thyme balanced with the citrus notes of lemon and orange.
It is sweetened with agave nectar, made from agave plants, and stevia – the alternative sweetener made from natural plant extract. At only 83 grams of sugar per litre, both make it lower calorie than other liqueurs and lower on the glycaemic index.
The base spirit is Scottish vodka Ogilvy, made from single-estate Maris Piper potatoes.
Red Squirrel Gingernut Liqueur is recommended for sipping on its own at room temperature or over ice, enjoying as a smooth shot or mixed in cocktails and long drinks with soda, lemonade or ginger ale.
It has been developed by Bruce Borthwick, who has previously worked at leading drinks companies such as Marblehead Brand Development, InSpirit Brands, Spencerfield Spirit Company and Ian Macleod Distillers.
The brand is being distributed by Gordon & MacPhail. Wholesalers already signed up include Inverarity Morton’s Forth Wines and Wallaces TCB.
Bruce said the new liqueur fitted the current trend for Asian flavours such as ginger, driven by tourism fostering a taste for exotic products.
“People are looking for lighter and more versatile drinks, which can be drunk straight, in cocktails or that you can even cook with.
“The brands that create something interesting and create some excitement will succeed. We want to add value rather than discounting.”
He already has another Red Squirrel product in the pipeline, due to be introduced in the autumn.
Bright gingery-gold in colour, Red Squirrel Gingernut Liqueur has an aroma with ginger to fore, followed by rosemary and then the subtler thyme plus fresh orange notes and slightly tarter lemon giving it a zing.
Herbs and fruit peels combine with the ginger to fill the palate, enhanced by the creaminess of the potato vodka. The spicy ginger lingers to a long finish.