Smarti Environmental, the UK’s leading waterless urinal provider, is urging pubs and restaurants to play their part in the battle against needless water wastage following World Water Day and the Environment Secretary Minister Rebecca Pow’s call for the greater adoption of water efficient products. Last year, as part of the Government’s drive to protect national …

Rolling out across the on-trade from April, Heineken® Silver is poised to add over £100M in value to the lager categoryThe light lager category has grown market share by 40% in five yearsEurope-wide launch in 15 countries and the biggest innovation from the Heineken® brand since the highly successful introduction of Heineken® 0.0Backed by £20M …

 You heard right. El Bandarra, the aperitif brand from Barcelona known for its casual but delicious drinks, is launching “Bar to Barcelona”: the cocktail competition that will take three bartender teams of two to Spain’s sunniest city.  The competition, which launched on 1st March 2022, is looking for a team who can create the best …

Chill more. See more. Save more. Gamko has introduced its next generation of bottle coolers, the MG3 range which allow customers to chill more, see more and save more when it comes to refrigeration in their pubs and bars. “Maxiglass is our most popular product in the UK,” said Ewen Cairns, UK sales manager for …

With the demand for vegan-friendly snacks on the increase, artisan crisp brand Fairfields Farm has relaunched its Cheese & Onion flavour crisps with a 100% plant-based recipe.  Launching in 40g format in March (with sharing 150g size to follow this summer), Fairfields Farm has adapted its existing Cheese & Onion crisps to create a dairy …

It’s spring and across the nation pubs and bars are starting to clean and prepare their beer gardens and outdoor areas ahead of the returning summer climate. Whilst performing this annual task, now is a great time to take stock of your barware and essential equipment before the summer season begins. Here, at Alliance Online …

New partnership sees Fountain join drinks menu at 22 live entertainment venues across the UK Fountain Worldwide Ltd, today announced a new partnership with ASM Global, the world’s leading producer of entertainment experiences, venue management and event strategy. The new three-year deal will see the hard seltzer brand, originally founded in Brooklyn, New York, expand its …

Rockstar Spirits was launched in November 2018 by Thomas Hurst, 46, who waved goodbye to a 20-year corporate career in the drinks industry to realise his dream of launching his own very own spiced rum brand from home in Manchester. After winning investment on 2021 series of Dragons Den the brand has gone from strength …

Birmingham Wine Weekend (BWW) is returning to the city this year brimming with events and unique experiences for wine-lovers. From dinner with a world-renowned Master Sommelier and a ‘beef and wine masterclass’, to the ultimate Sunday Lunch experience: BWW2022 will be quenching Birmingham’s thirst for live events once more, with tickets selling fast! Back for …