Aviko taps into demand for spice with piri piri wedges

aviko Piri Piri Wedges

Potato specialist Aviko has launched new Piri Piri Wedges, tapping into demand for barbecue and spicy flavours.

Ready from frozen in only three minutes, the skin-on jacket potato wedges feature a generous sprinkling of piri piri seasoning for a tasty kick.

They are suitable as a side to a main course, in sharing platters, as a bar snack or for takeaway.

Mohammed Essa, Aviko’s general manager for the UK and Ireland, said: “Not only are consumers looking for more spicy food when eating out, but almost half are willing to pay a premium for a side dish that offers a kick, which means there’s a clear profit opportunity available to those operators that deliver on this demand.

“When it comes to barbecue season, operators tend to focus their attention on how they can differentiate their meat, fish or chicken, but what they often don’t consider is the huge opportunity there is to generate extra sales by offering alternative sides too.

“With our new Piri Piri Wedges, operators can capitalise on one of the biggest flavour trends in foodservice without any prepping or seasoning required and are guaranteed a high-quality, consistent product that’s also versatile.”

Available in 4 x 2.5kg boxes, Aviko’s new Piri Piri Wedges are gluten-free and can be fried, oven baked or cooked in a combi steamer.

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