Bath Ales has transformed a pub in Oxford into a second site for its craft beer and pizza bar concept Beerd.
It has completed a three-week revamp of the Grapes in George Street, close to Oxford New Theatre, including a fully refurbished kitchen, new seating and new feature lighting.
Mirroring Beerd in Bristol (pictured), the interior combines vibrant features with industrial-style design as well as reinvigorating some original features of the building.
The extensive beer list offers local and international brews from independent producers including Bath Ales’ own Beerd range. The draught beer offering has more than doubled, allowing the venue to stock a wide range of craft beers of various styles as well as a high-quality bottled beer range.
Available in one-third, half, two-third and pint measures, visitors are invited to explore different varieties guided by the bar’s knowledgeable staff.
Replacing traditional pub dishes, the food menu features hand-crafted, freshly-made artisan pizzas and an interesting range of snacks to complement the beers.
It follows the success of the first Beerd which was opened by Bath Ales in Clifton Village, Bristol, in 2012.
Duncan Zvonek-Little, operations director at Bath Ales, said: “It made sense for us to change Grapes into a Beerd venue. It is in a great city-centre location and a prime spot for people visiting the popular theatre.
“As we’ve discovered with Beerd in Bristol, the simplicity of the concept, well-executed, along with the contemporary look and feel of the place, gives us the confidence locals and visitors will really enjoy this new bar.
“Beerd has a unique proposition which has great appeal. Ideal for beer fans and those new to exploring the category, it provides the perfect platform for those looking to experiment and try something a bit different. The Italian-style pizzas are delicious too.
“We’ve been thrilled with the reception and support Beerd in Bristol has received. Oxford provides another great location for this style of outlet to flourish.”