Belvedere Vodka launches luminous bottle


Luxury vodka brand Belvedere is launching Midnight Saber, a luminous bottle with laser cut precision and soft-touch technology that will light up the world’s leading nightclubs.

Available in 1.75l bottles, Midnight Saber has laser etching and delicate black coating with LED lights that line the bottom of the bottle and produce an effect of misty trees emerging from the bottle, when turned on.

“The cutting edge design of the Midnight Saber truly expresses our relentless commitment to bold and irreverent innovation,” said Charles Gibb, president of Belvedere Vodka. “Not only do we craft an exquisite spirit, but we strive to bring excitement to the clubs and enhance the bottle-service experience with ground-breaking products and rituals.”

Leomie Anderson, Victoria’s Secret model, Connor Maynard and Made In Chelsea star, Ollie Locke were treated to DJ sets from big name artists while sipping Belvedere cocktails including Ruby Tonic, Dusk meets Dawn and Belvedere White Americano’s at a recent launch party at BEAT nightclub on London’s Oxford St.

At the strike of 11pm, the club was sent into darkness for a few seconds before being flooded with fluorescent blue lights as dancers in light suits and wall lasers transformed the space for the unveiling of the new bottle design. Special cocktail recipes from the night include:

Ruby Tonic
50ml Belvedere
25ml Pink Grapefruit
Charged with Fever Tree Tonic
Garnished with a pink grapefruit wedge

Dusk meets Dawn
40ml Belvedere
50ml pressed Pineapple juice
Topped with coconut water
Garnished with three edible flowers

Belvedere White Americano
30ml Belvedere
30ml Cocchi Americano
Topped with soda water
served in a rocks glass over ice.
Garnished with an orange slice

Previous Chivas Masters Global final heads to Tokyo
Next Carlsberg UK creates the København Collection