Brugal Rum

Brugal is an award-winning ultra-premium rum producer from the Dominican Republic. An esteemed portfolio of high-quality, aged rums tells the story of five generations of liquid mastery that began in 1888 by legendary founder Andrés Brugal. After travelling from Spain and Cuba, Don Andrés and his family settled in Puerto Plata and began distilling a uniquely light and pure spirit, harnessing the warm, tropical sun to imbue their spirit with complexity and flavour to create elegant, aromatic, and smooth Dominican rum.

Since its foundation, Brugal’s cherished traditions and production expertise has been passed down through five generations of Maestros Roneros, each continuing to innovate. This mindset ensures that each expression remains of the highest quality, yet relevant through the decades. Over 130 years later, the legacy of Brugal continues to bring out the very best in our rum.

Caribbean rums are very in-demand, so does Brugal’s Caribbean heritage affect its popularity with consumers?

Brugal’s homeland in the Dominican Republic plays a big role in the rums flavour, making it a popular choice for discerning consumers because of its high-quality taste. The tropical warmth from the Dominican sun is used by Brugal’s Maestro Roneros to intensify the rums ageing process, bringing out the very best of the spirit and its casks. Each warehouse is strategically positioned to receive maximum sunlight, which gives Brugal rum its unique character and complexity during the aging process.

Brugal’s family heritage of 135 years of Rum mastery, and its dedication to bring out the very best of the liquid, casks, and environment around it, deepens consumer affection for the brand. Started by Papas Andrés Brugal in 1888, each generation is committed to achieve the best possible in every cask and blend. The brand’s current Maestros Roneros are Jassil Villanueva and Miguel Ripoll who are both fifth generation descendants from the founder’s family. Jassil is Brugal’s and the Dominican Republic’s, first female Maestra Ronera. She brings a new perspective and skills into the Brugal legacy, helping to continue the journey to create exceptional, premium rum.

Which trends should venue operators keep an eye on within the rum category this summer?

Ultra-premium dark spirits, and specifically super-premium rum, continues to grow in the UK, alongside increasing demand for high-quality cocktails. Sparkling cocktail consumption is also on the rise, providing an opportunity to tap into both categories with the creation of high-quality, rum, and sparkling wine cocktails.

Try this take on a modern classic cocktail, made with Brugal 1888 rum:

Old Dominican
50ml Brugal 1888 Rum
25ml Lime Juice
15ml Sugar Syrup
8-10 Mint Leaves
2 dashes Angostura Bitters
Top with Sparkling Wine

Combine all ingredients except for the sparkling wine in a cocktail shaker. Add cubed ice, shake and fine strain into a champagne coupe. Top with sparkling wine and garnish with a mint sprig.

Previous Imbibe Live Returns