Cambridge bartender wins first Luxardo heat


Hal McRitchie-Pratt Luxardo

Hal McRitchie-Pratt (pictured) of La Raza in Cambridge has won the first heat of a new cocktail competition launched by liqueur specialist Luxardo.

Given only minutes to select and prepare ingredients from a mystery box, Hal beat 11 other competitors to impress judges with his inventive Cherry Beatdown.

The cocktail combined Luxardo Sangue Morlacco, Luxardo Maraschino Originale, syrup from a jar of Luxardo Maraschino cherries, vodka, beetroot juice, muddled yellow pepper and basil, all shaken over ice and served in a chilled coupe glass.

The heat was the first in the Luxardo Campione challenge, held at The Dolls House club in London. Competitors had to use one or more products from the Luxardo cherries range: Maraschino, Sangue Morlacco and Maraschino cocktail cherries.

It is part of the brand’s new Social Shake campaign, which is an online platform for professional bartenders to share their inspired, impromptu moments and show off their original creations.

Bartenders can drop in to chat via Twitter and Facebook or participate more actively to enter regular cocktail competitions to win prizes throughout the year. It is being run with brand ambassador Mister “G” Franklin.

Watch Hal in action at https://luxardococktails.com/get-inspired/cherry-beatdown

Click here to see the latest news stories from Barmagazine.co.uk

Previous Bars feature in new cognac campaign
Next Industry news round-up: May 27, 2014