Bowsaw American whiskey

Kirker Greer Spirits has added a second expression to the UK offering of its American whiskey brand Bowsaw. Distilled and matured in the north of Kentucky, near the Ohio River, Bowsaw Straight Bourbon Whiskey has a unique mash bill comprising 75% corn, 21% rye and 4% barley. It is aged for over three years in …

Guinness 0.0

Diageo-owned Guinness has unveiled Guinness 0.0, a new non-alcoholic, low calorie version of its iconic stout beer. Guinness 0.0 was four years in the making and is produced at St James’s Gate, the home of Guinness in Dublin, Ireland using the same method as the alcoholic version, with the same natural ingredients – water, barley, …

Hospitality Gin

A new not-for-profit gin brand called Hospitality Gin has been launched to support the UK hospitality industry throughout the coronavirus pandemic. When Covid-19 began to affect the hospitality industry in the UK, Sheffield-based industry veteran Tom Lord set out to create a spirit to help. To produce the London dry-style gin, Tom teamed up with …

Worthy Park rum

Premium drinks distributor Spirit Cartel has taken on Jamaican single estate rum Worthy Park. Thought to be Jamaica’s oldest rum distiller, Worthy Park has its own sugar cane fields, factory and distillery on the same 9,000-acre plot, giving it “absolute control over quality”. Spirit Cartel’s new partnership with Worthy Park covers all its rums, including …

Crave Drinks

Natural energy drink brand Crave is launching to the UK with three flavours, which are based on popular cocktails. Aimed at an adult palate, the range comprises of Mint & Lime (Mojito), Passionfruit & Vanilla (Pornstar Martini) and Pineapple & Coconut (Piña Colada) – available to both the on-trade and off-trade in 250ml cans. Crave …

The Glenturret 12YO

Premium drinks distributor Axiom Brands has added scotch whisky brand The Glenturret to its growing portfolio. The move comes following the September acquisition of The Glenturret by new owners The Lalique Group. The brand has “big plans” for the distillery, which is located north west of Crieff in Perthshire, Scotland. First on the agenda will …

Molson Coors

Molson Coors Beverage Company is to rebrand its Coors Light beer as Coors in the UK, paving the way for the launch of Coors Original next year. The company has announced a multi-million-pound investment that will build on the success of the ‘Keep it Fresh’ campaign. It will be supported by new packaging and point …

Wilfred's aperitif

A new alcohol-free aperitif brand called Wilfred’s is making its debut in the UK, setting out to “reinvent the classic Spritz”. Founded by engineer and inventor Chris Wilfred Hughes, Wilfred’s is created using naturally bittersweet ingredients, blending zesty, bitter orange, herbal notes of rosemary, rhubarb and a hint of clove. Free from artificial flavours, sweeteners …

Monin digital masterclasses

A second wave of Monin digital masterclasses focusing on coffee and cocktails are launching, designed to provide bartenders and baristas with insight and inspiration as the hospitality industry rebuilds. Available now, the online, interactive tutorials follow a series live videos which were streamed on Facebook throughout June 2020. Teaming up with Monin’s beverage innovation management …

JJ Whitley new flavoured vodkas

Premium vodka brand JJ Whitley has added two new flavoured expressions to its portfolio – Peach & Apricot and Apple & Lime. The two vodkas feature “on tend autumnal flavours” and are bottled at 38% ABV. Whitley Peach & Apricot boasts “an aroma of freshly picked, summer ripened orchard stone fruits and peach notes”. It …