Global Brands supports key NHS workers through hospitality
Steve Perez, hotel owner and founder of independent drinks company Global Brands, is offering key workers on the frontline in hospitals support during the country-wide lockdown. Steve and Global Brands team are providing a free night’s accommodation in the company’s 4* luxury hotel in the Peak District, to help offer respite to those working round …
Camden Town Brewery develops virtual ‘Bre.www.ery Bar’
Camden Town Brewery is making social distancing a “little more social” with its first virtual venture, Camden Bre.www.ery Bar, which supports Hospitality Action’s Covid-19 Emergency Fund. The brewer’s ‘Brewery Bar’ has been given a digital makeover, designed to help “keep the community spirit alive” for Britain’s pub lovers. Consumers are invited to join Instagram Live …
Ramsbury launches Virtual Tip Jar to support the on-trade
Ramsbury Single Estate Spirits has created a Virtual Tip Jar, whereby consumers can buy drinks vouchers for their favourite bar, restaurant or pub, with Ramsbury matching every pound spent as a tip for that venue. The initiative, called Ramsbury & Friends, pledges to support the on-trade in both the short term and long term. The …
Budweiser Brewing Group UK&I launches Save Pub Life
Budweiser Brewing Group UK&I, part of AB InBev, has launched Save Pub Life, a new programme to help communities support their local pub during the Covid-19 closures. The programme, which is open to pubs, bars and restaurants throughout England, Wales and Scotland, encourages consumers to buy a gift card, which they can spend at their …
Drinks companies provide wellbeing packs to the hospitality industry
Speciality Drinks has partnered with Edrington-Beam Suntory UK to supply wellbeing packs to those working in the UK drinks and hospitality sectors. The initiative has been developed to help ease the pressures caused by the latest Government measures to tackle the Covid-19 pandemic. The wellbeing packs, containing food and store-cupboard essentials, are available now via …
The Duppy Share creates ‘self-isolation rum kit’
Premium rum brand The Duppy Share has launched Home Rum, a self-isolation kit for rum lovers, with all profits going to Hospitality Action. While the country is being confined to their homes, The Duppy Share is “spreading the rum love” and calling the UK to enjoy Netflix and chilled cocktails. The Home Rum kit features …
Diageo pledges package of support for UK drinks trade
Diageo has unveiled a suite of measures to help support the British drinks trade as it faces unprecedented challenges from the impact of the Covid-19 crisis. Guinness is pledging £1,000,000 to support bartenders in the free trade across Great Britain. Thousands of bartenders will be able to benefit from the fund, intended for pubs and …
Angel’s Envy brings port wine-finished bourbon to the UK
Louisville-based craft whiskey distiller Angel’s Envy is rolling out Angel’s Envy Kentucky Straight Bourbon Whiskey Finished in Port Wine Barrels to the UK on-trade. Bottled at 43.3% ABV, the bourbon is blended in small batches of eight to twelve barrels at a time and aged for up to six years, then finished in 60-gallon ruby …
Jameson launches new campaign
Pernod Ricard-owned Irish whiskey brand Jameson is painting the nation green with a new multi-million-pound campaign, which celebrates ‘sociability’ ahead of St Patrick’s Day. Spearheaded by a new TV advert, the ‘Join In’ campaign encourages people to come together, be it down at their local bar or round their mates’ house. The national drive includes …
Cornwall’s Healeys moves into the gin market
Cornish drinks producer Healeys has created two gins based on the recipe and style of its popular cider brand Rattler. The process starts with the same apples used to create Rattler Cyder, which are pressed, fermented and distilled twice. The spirit is then blended with seven botanicals, including juniper, coriander, lemon, orange, iris, angelica and …
