Natural energy drink brand Crave is launching to the UK with three flavours, which are based on popular cocktails.
Aimed at an adult palate, the range comprises of Mint & Lime (Mojito), Passionfruit & Vanilla (Pornstar Martini) and Pineapple & Coconut (Piña Colada) – available to both the on-trade and off-trade in 250ml cans.
Crave is created using a mix of natural ingredients, with energy derived from organic green coffee beans, and B and C vitamins to boost daily energy levels and support the immune system.
The drinks are 100% vegan, gluten-free, sugar-free and contain no artificial sweeteners or flavourings, with each can containing only 10 kcal. The three Crave variants can be enjoyed on their own, over ice or as a mixers.
Founder Anita Rae said: “My job has often meant lots of late nights and early mornings and while trying to maintain a healthy lifestyle, I never found a perfect source of energy for those times.
“I noticed that many people were looking for a similar product and the idea for Crave was born. I wanted to create something that was not only tasty, but also a functional, healthy beverage.”
