Premium Spanish beer brand Estrella Galicia is thrilled to announce its multi-year official partnership for its alcohol-free brand, Estrella Galicia 0,0%, with the world’s biggest motorcycle World Championship, MotoGP. Since 2011, Estrella Galicia 0,0% has played a significant role in motorsport, winning several world championships in Moto3 and Moto2 and reaching MotoGP with Honda and Suzuki, which naturally elevated the Estrella Galicia 0,0% brand to become the official beer sponsor of MotoGP on a global scale.
Supporting and nurturing some of the finest talent in MotoGP for over a decade, Estrella Galicia 0,0% has committed to its riders from their first professional racing experiences, right through to MotoGP level. Estrella Galicia 0,0% has been part of 12 World Championships and more than 100 Grand Prix wins, encouraging the personal and professional growth of MotoGP world champions and Spaniards, Marc and Alex Marquez and Joan Mir.
Aligned with the brands trajectory for full international expansion, the partnership will see Estrella Galicia 0,0% increase its global visibility and presence, with trackside advertising across a variety of venues in upcoming seasons, as well as an all-encompassing digital package. This will cement the brands position in front of MotoGP’s worldwide audience, from online platforms to television broadcast outlets. Alongside this, the paddock will include a dedicated brand space for sharing the background, history, and culture of the family-owned independent brewery, where visitors can experience Galician beer culture first-hand, with over a century of family brewing experience steeped in tradition.
Estrella Galicia 0,0% becoming the official beer partner of MotoGP is a natural step in the relationship between both parties, as they share the same spirit in the pursuit of excellence. Both hold the same core values, striving for the pursuit of excellence and innovation, while advocating for a more positive societal and sustainable impact.
For further information please contact Sauce Communications at estrellagalicia@saucecommunications.com
