Leading mixer brand Fever-Tree has launched an extended low-calorie range into UK bars, pubs and restaurants.
The Refreshingly Light range consists of eight low-calorie mixers all made by blending fruit sugars with the same unique botanicals and ingredients as its regular tonics and mixers.
They include a flavoured tonic range of Mediterranean Tonic, Elderflower Tonic, Aromatic Tonic and Lemon Tonic as well as mixers designed to complement the complex flavours of dark spirits such as Ginger Ale and Madagascan Cola.
They join the low-calorie tonic water, free from artificial sweeteners, which was launched by Fever-Tree 11 years ago after the success of its first Indian Tonic Water.
The launch of the new range creates a full portfolio of mixers which all contain less than five grams of sugar per 100ml – below the new sugar levy arriving in April. Like the existing products, they are all made with ingredients carefully sourced from small specialist suppliers around the world.
As part of extending the range, Fever-Tree refreshed its low-calorie options with a distinctive name, Refreshingly Light, that reflects not only the quality of products but the crisp and clean flavour profiles of the new tonics and mixers.
Innovation director Rose Black said: “At Fever-Tree we are proud of our position as pioneers of the premium mixer and how we have transformed the wider mixer category. The Refreshingly Light range reflects the same commitment to the highest-quality ingredients, botanicals and taste that is at the heart of all of our products and we are delighted to be able to offer bars and restaurants a choice of options free from artificial ingredients and sweeteners across our whole portfolio.”