Glen Grant releases new whiskies alongside brand redesign

Glent Grant 12 18 whisky

Two new single malt whiskies have been launched in the UK by Glen Grant alongside a new contemporary brand identity.

Introduced this month, the new 12 Year Old and 18 Year Old expressions have ABV of 43% and join the existing range comprising The Major’s Reserve, 5 Year Old and 10 Year Old, all at 40% ABV.

As part of the new-look packaging for the range, the Glen Grant logo – the Grant family monogram – stands proudly on the front of each bottle, with the letters “J”, “R” and “G” delicately intertwined in a timeless design. “J” for James “The Major” Grant and “R” for his first wife Rose, reminding consumers of the family heritage, founded by brothers John and James Grant and built up by James’s son, The Major.

Glen Grant 12 Year Old offers aromas of orchard fruit, almond and citrus, with delicate notes of apple pie crust and caramel on the palate, leading through to lingering fruit and subtle hints of spice.

The rarest in the new collection is the Glen Grant 18 Year Old, matured for at least 18 years in oak casks. With floral and oaky aromas on the nose, it is deeply layered and complex, delivering intricate flavours of malted caramel, vanilla, and raisins, ending with a long, sweet and spicy finish.

Glen Grant has also introduced 12 Year Old Non Chill-filtered, exclusively in travel retail, which has a sweet, welcoming nose with notes of toffee and rich fruit, a full and creamy mouth-feel and a long, nutty finish with subtle bursts of spice.

Jared Ricardo, global public relations manager at brand owner Gruppo Campari, said: “Glen Grant has made a significant investment in its production within the worldwide luxury whisky market to meet the increased consumer appetite for premium whisky with a rich background.

“We are extremely proud of our new look which perfectly represents the passion, craftsmanship and family heritage of Glen Grant, while staying true to our Scottish heritage.

“We are confident that through our unique quality and history, our new aged range of products will prove extremely popular with our consumers.”

The whiskies have been created under master distiller Dennis Malcolm who has worked for Glen Grant for more than five decades.

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