Hendrick’s unveils revamped £13m Victorian-inspired Gin Palace

0

William Grant & Sons has invested £13 million in the expansion of Hendrick’s gin’s new distilling home, the Gin Palace.

According to the brand, the news marks the “most significant development” since the launch of Hendrick’s in 1999.

Described as “an engine of innovation”, the institution gives Hendrick’s master distiller Lesley Gracie the creative freedom to experiment and conceive new variants.

It features a walled garden which leads to a magnificent Victorian-inspired palm house, two botanical hot houses, a laboratory, flavour library, lecture theatre and a gin bar.

The Hendrick’s family of stills now stands at six – four Bennett stills, including the original antique copper pot still hailing from 1860, three precise replicas and two Carter Heads, including one original constructed in 1948 and one exact reproduction.

The expansion of the Gin Palace will allow Hendrick’s to double its production capacity in order to “meet demand”.

Lesley said: “I’ve been distilling Hendrick’s for almost twenty years and during that time, my team and I have had the opportunity to explore and experiment on a small scale.

“However, I’m thrilled and excited to take full advantage of our wonderful new distillery and begin working on a line of experimental liquids, some of which will hopefully blossom into future releases and potential new expressions of Hendrick’s.

Pamela Selby, global brand director for Hendrick’s, added: “The Hendrick’s Gin Palace, in its design and experience, is intended to inspire curiosity, open minds and serve as a platform for invention.

“It pulls back the curtain on the wondrous production method and showcases the many layers of Hendrick’s that it has become celebrated for, some humorous, others curiously intellectual, detailed and deeply meaningful.

“It represents the confidence we have in the brand that helped to kick-start the ginaissance and leading role it has played ever since.”

The Hendrick's Gin Palace

Share.

Comments are closed.