Hogan’s develops cider to match Indian food


pukhraj ciderCider maker Allen Hogan, who created Hogan’s Cider, has teamed up with entrepreneur Suresh Patel to launch a cider to complement Indian food.

Pukhraj Cider is fermented from 100% fresh pressed English cider apples, with no sugars or concentrate added, giving it a balance of apple freshness with a bittersweet finish that suits spicy food.

Meaning “yellow sapphire”, Pukhraj is a premium medium cider with ABV of 5.4% and comes in 500ml bottles.

Suresh said he came up with the idea after visiting Indian restaurants. “I was offered a huge selection of Indian beers to complement my meal – Cobra, Tiger, Kingfisher. What I really wanted was a good-quality cider.

“Given the continued growth in popularity of cider and the complementary nature of cider with spicy food it seemed crazy that I couldn’t find what I wanted.

“I couldn’t believe I was alone in this and after some market research confirmed not only was there a gap in the market for such a product but also that cider is the perfect accompaniment to spicy Indian dishes.”

Suresh, who is based in Solihull in the West Midlands, found Hogan’s Cider, which is made in Warwickshire, and worked on a new blend with Allen Hogan.

Allen said: “When I started my business I was lucky enough to find people happy to offer me advice along the way. When Suresh approached me about cider making I really liked his enthusiasm and saw, as he did, a gap in the market.

“At Hogan’s Cider we don’t know the Indian restaurant market but we do understand cider, and that is why we decided to team up with Suresh to blend a cider specifically for this market.”

Hogan’s ciders and perry are fermented from 100% fresh pressed English fruit from Worcestershire, Herefordshire, Gloucestershire and Warwickshire.

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