Kocktail Announces First Foray into On-Trade Market

10L Boxed Cocktails arrive for convenient, consistent, premium serves every time

Creators of award-winning ready to drink cocktails, Kocktail has today announced the official launch of its new Boxed Cocktails.

The 10L format equals 100 serves, with a 12-month shelf life.

Following an initial trial at Zerox, an energetic inner-city bar at the core of the cultural scene in Newcastle-upon-Tyne, the introduction of Boxed Cocktails saw cocktail sales increase over 500% in three months.

Offering convenience without forfeiting quality or taste – the addition of Kocktail’s Boxed Cocktails to your menu promise:

  • Faster service, with no need for additional ingredients or mixing
  • Minimal staff training, quick and easy to perfect
  • Less wastage, pre-batched and ready to shake
  • 100% consistency, the perfect serve every time
  • High-quality, handmade by the Kocktail team of professional bartenders and drinks designed by the former senior bartender at The Savoy

Emil Stickland, co-founder at Kocktail commented: –

“We’re delighted to reveal our Boxed Cocktails to the on trade market. When we initially launched Kocktail back in 2020, our key focus was to create bar-quality drinks to be enjoyed at home, with bars closed and unable to personally find RTD cocktails we felt matched the freshly shaken drinks found in our favourite cocktail bars.”

“Fast forward three years and we found the demand for those bar-quality RTD cocktails was also coming from OOH, which propelled the development of our Boxed Cocktails. It’s ideal for restaurants and bars looking for speedier serves, without compromising on quality, taste or premium ingredients.”

Following their lockdown launch in 2020, the team has taken the RTD bottled cocktail category by storm, having recently won their second Great Taste Award – with expert judges awarding a gold star to the Passionfruit Martini, which is also one of the four cocktails making up the boxed cocktail menu.

Kocktail has secured an exclusive partnership with LWC, who will be the main distributor for three of the four RTD Boxed Cocktails.

The full menu of Boxed Cocktails: –

  • Espresso Martini, available via LWC (also available directly via Kocktail)
  • Passionfruit Martini, available via LWC (also available directly via Kocktail)
  • Strawberry & Lychee Margarita, available via LWC (also available directly via Kocktail)
  • Amaretto Sour, available directly from Kocktail

The Boxed Cocktails are being used as part of Kocktail’s summer pop-up, currently open in Covent Garden until 3rd September.

For more information, visit Kocktail.co.uk.

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