Award-winning bartender Dean MacGregor (pictured) has joined Love Drinks as part of a number of new appointments at the drinks company.
He will look after accounts in north and east London and Essex as well as working with Sara Nixon who has been promoted to key account manager. Dean was most recently at Trailer Happiness in Notting Hill, west London, but has also worked at other independent bars and hotel bars such as Sahara in Reading.
Also new to the team is Jess Cox who is account manager for south London and the south-west of England.
Love Drinks has also appointed two leading bartenders as brand ambassadors on a part-time basis to assist Stefanie Holt, El Dorado brand ambassador. Samantha Fish, who works for Mojo bars in Leeds, Manchester and Liverpool, and Dan Redman-Hubley, who has worked at London bars such as Kanaloa and Trailer Happiness, will deliver training and tastings in accounts in the north and south of England respectively.
Love Drinks, which imports and distributes brands such as El Dorado rums, Gosling’s rums, Hayman’s Gin and U’Luvka Vodka, has also promoted its route to market manager Rachel Wright to UK sales manager with responsibility for a four-strong team. She has worked at Love Drinks for two years and previously worked at Anheuser-Busch and InBev.
The company, which celebrated its seventh year this month, is also recruiting for the new role of marketing manager.
In addition to upweighting the sales team, the company has committed to working with Investors in People, the best-practice management programme, and is seeking to gain accreditation over the next few weeks, making Love Drinks one of the few companies in the drinks sector to do so.
Kirsty Loveday, founder and managing director of Love Drinks, said: “At Love Drinks, we strive to stand apart from our competitors and make a difference. People are key to our success and it’s imperative that we employ the right people for the business with the right attitude and skill set.
“One of the many benefits of working with Love Drinks is the training that our team delivers. We want to make sure that the accounts we work with make the most of our fantastic products and tell the story about what it is that makes them so special; be it the process used to create the drink or their history and heritage.
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