A week of activities is planned in Nottingham to celebrate its retention of Purple Flag City status for having a vibrant and successful night-time environment.
To tie in with the nationwide Purple Flag Week from September 27 to October 5, the whole of the city’s Council House will be lit up in purple throughout the eight days.
A purple flag will be hoisted on top of the Council House by the various parties involved in helping to retain the accreditation: the Nottingham Business Improvement District (BID), Nottingham City Council and Nottinghamshire Police.
Retaining its status as a Purple Flag City for the fifth time demonstrates that Nottingham is again confirmed as a safe, clean and exciting place to be when the sun goes down.
Various promotional activities will take place to highlight the achievement, with purple balloons handed out in the city centre on Saturday (September 27). Activities will also be held at the city’s universities aimed at current and prospective students and their families.
There is a competition giving people the chance to win an iPad and purple case by visiting the BID’s website at www.itsinnottingham.com/purpleflag.
A range of different measures has been implemented to help Nottingham retain its Purple Flag status. These include Operation Promote, an initiative targeting those who bring drugs into Nottingham. There has been a strong reduction in violent crimes at night when the operation is in effect.
The Nottingham BID has also negotiated reduced parking rates for staff working in the night-time economy with NCP and reduced the cost of parking for consumers on Wednesdays in Nottingham City Car Park on Mount Street to £2.50 after 3.30pm until midnight.
All these initiatives are in addition to the Taxi Marshals, Street Pastors and Street Ambassadors that already operate in the city at night to help make Nottingham a safer and more pleasant place to be after dark.
The Nottingham BID and Nottingham City Council also fund the late-night opening of the public toilets on Greyhound Street just off the Old Market Square which are open until 1am on Fridays and Saturdays.
Neil Fincham, director of the Nottingham BID, said: “It’s excellent news for Nottingham as a city, businesses in the city centre and people that live here that Nottingham has received the Purple Flag for a fifth consecutive year.
“It is great recognition of the excellent work done by both the BID and its partner agencies that operate in the city centre. With the BID about to launch its Licensed Premise Exclusion Notice scheme, the BID is committed to continuing to improve the safety of a night out in Nottingham.”
BID members won an exemption from paying the late-night levy that the council is due to introduce on November 1, requiring licensed premises to pay a fee if they are open between midnight and 6am. The new scheme will mean most licensed premises in the city centre will be excluded.
Cllr Nick McDonald, Nottingham City Council’s portfolio holder for jobs and growth, said: “Retaining the Purple Flag status makes an important statement about Nottingham’s night-time economy: it says that it is safe and well run and that business are working together with the BID, the council and the police to ensure that people visiting our city centre at night have a great time, as well as a safe and welcoming experience. We are really grateful to the BID for the excellent work it has done on this issue.”
Chief Inspector Shaun Ostle, head of city centre policing, added: “I’m pleased but not surprised that Nottingham has sustained its Purple Flag award. We’re on the second year of reductions in violent crime now, where everywhere else seems to be increasing and it is the effort of all partners involved that has made this happen.”