ON Beer, the world’s first functional non-alcoholic beer designed to deliver real effects, has secured its first national listing at Dishoom. The innovative IPA is now available across all 16 Dishoom sites including London, Manchester and Liverpool, and features on the restaurant group’s new Vitality menu, which showcases “drinks with extra function.”  The listing went live earlier this year in January 2026.

Packed with botanicals and low in calories, ON Beer delivers a natural buzz without alcohol. Dishoom describes it on the menu as the “golden key to wet-your-whistle soberly”. 

Scientifically backed and plant-powered, ON Beer complements Dishoom’s vibrant dishes. This partnership highlights the growing demand for non-alcoholic beverages that go beyond flavour and the rapid growth of the functional drinks category. 

James Jacoby, co-founder of ON Beer, said: “This first restaurant listing marks and important milestone in the ON Beer journey and we hope to continue to build awareness across hospitality channels throughout the UK. We are excited to be working with the Dishoom team and a huge accolade to have ON Beer included in the new Dishoom ‘V for Vitality’ Drinks menu.” 

Jake Oldum, Head of Drinks at Dishoom comments: “As we say on the menu, this unique beer is a ‘Mighty Modern Miracle’ as it provides a compelling alternative to alcohol whilst mellowing your mind.”