Passoã today announces its partnership with Nightcap PLC, owner of Tonight Josephine, Blame Gloria, Disrepute, The Cocktail Club and Barrio Familia. The original passion fruit liqueur will supply the group for two years.
This partnership with Nightcap’s brands marks a huge milestone for Passoã – the key ingredient in the original Pornstar Martini, the UK’s most popular cocktail* – as it will now be the sole passion fruit liqueur and a fundamental activation partner across all UK-wide venues.
Having previously worked together, the partnership sees Passoã and The Cocktail Club reunite after a hiatus of three years to offer the ultimate destination nightlife venues across the UK for those seeking a fun night out with great quality cocktails.
Dawn Donohoe, Group Managing Director at Nightcap PLC says; “We are delighted to welcome back and partner once again with Passoã, it’s a fantastic brand that our patrons love, and as the Pornstar Martini is one of our most popular cocktails we are so pleased to have this premium brand back on board for our customers’.
Kaarina Jannin, Global Brand Director for Passoã says: “We are very excited to start working with Nightcap again and are so pleased the superior quality of our liquid has been recognised by such a leading force in the UK bar scene. Making the highest quality product and supporting the on-trade is key for us and we look forward to partnering with the bars to create incredible experiences centred around Passoã and the Pornstar Martini for the next two years.”
Passoã can be enjoyed across all UK-wide Nightcap venues now.