Pickering’s Gin has launched its first ever gin liqueur, flavoured with pink grapefruit and lemon grass, to the market for summer.
The Edinburgh-based gin company has used the appeal for flavoured gin liqueurs to celebrate its recommended G&T garnish – pink grapefruit.
Tweaking their original Bombay gin recipe, written down in 1947, the Pickering’s team have engineered a suitably aromatic base to showcase real pink grapefruit. With notes of lemongrass, cardamom and juniper, the new expression offers an alternative to traditional pamplemousse liqueurs.
As a product inspired by feedback from fans, Pickering’s noted the shifting trend towards low alcohol offerings.
Stevie Watson, UK brand ambassador for Pickering’s Gin, said: “Drinking responsibly is about watching not only how many alcoholic drinks we consume, but how strong our drinks are and what they’re made with.
“Our Pink Grapefruit & Lemongrass Gin Liqueur is made with real fruit pulp and juices and uses our gin as its base. Sitting at 20% ABV, our fruity new expression fits into the forming trend for lower alcoholic spritz-style drinks.”
Marcus Pickering, co-founder and head of export, added: “Here at Summerhall Distillery, we are all about innovation. So, when our loyal fanbase told us they wanted to see some flavoured expressions from Pickering’s, we turned to the fruit we know and love best – pink grapefruit.
“The trusty pink grapefruit offers a soft, sweet citrus that balances with our Bombay spice beautifully. Now P&Ts are garnished with pink grapefruit the world over!”
Pickering’s have a strong commitment to provenance and transparency. To enable the company to expand production and create a new liqueur, Pickering’s teamed up with another Scottish firm to fulfil demand for the latest offering.
Matt Gammell, co-founder & head distiller, said: “We’re very proud to distil, bottle, label and wax every bottle of Pickering’s Gin from our 400 square foot distillery in the heart of Edinburgh.
“We engineer ourselves clever production solutions around the space we have as time goes on, but with markets like the US and China growing for us, we must keep our focus firmly on our distilling schedule.”
“It’s one thing to distil, dilute and bottle. It’s quite another when you’re talking about bringing in equipment to blend distillate with fresh fruit. We simply don’t have the space. That’s why we teamed up with Morrison & Mackay in Perthshire, formerly known as the Scottish Liqueur Centre.”
The 20% ABV, 50cl bottle retails at £19.95. Now available from www.pickeringsgin.com, local retailers and will soon be available at national retailers.