It will run from Monday October 7 to Sunday October 13, opening at the end of The Whisky Exchange Whisky Show at London’s Vinopolis and finishing on the second day of Rum Fest, London’s rum and cane spirit show.
This year’s London Cocktail Week saw unprecedented consumer interest, with more than 12,000 wristbands allocated to provide people with access to events and pop-ups.
With bars across London participating, about 35,000 specially priced £4 cocktails were served and 170 events held.
The hub of the 2013 London Cocktail Week will again be Seven Dials in Covent Garden after it proved an ideal location this year, with events, parties, tastings and pop-up bars throughout the area.
Brands wishing to start planning activity for 2013 should contact festival director Hannah Sharman-Cox on firstname.lastname@example.org.
London Cocktail Week is now moving into its fourth year and is the largest festival of its kind in the UK. A celebration of the capital’s unrivalled cocktail culture, it offers events for both consumers and the trade.
London Cocktail Week is the concept of Hannah Sharman-Cox who has worked on the PR and marketing side of the premium drinks industry for 10 years. Having started her career with Jonathan Downey and the award-winning Match Group, she now works at The Odd Firm of Sin consulting across many global drinks projects.