Sarnia Hotel Group reinvents Guernsey cellar bar


Following a £1m investment, Guernsey-based Sarnia Hotel Group has relaunched JB Parker’s Bar & Cellar at Moores Best Western Hotel.

Sarnia hotel Group’s investment in the new bar follows £1.5m spent on Copenhagen Restaurant and the kitchen and function room at Les Rocquettes Hotel over the last two years.

The six month project at Moores included opening up and refurbishing the traditional brick cellar underneath the hotel, with its iconic curved brick ceiling, to create a wine bar with a card-operated self-service wine dispenser and an area for private tastings.

JB Parker’s has an open kitchen with a charcoal flame grill, a chef’s counter and a bar top imported from France.

Mosaic flooring has been built from individual tiles while the wooden floor has been aged by local craftsmen. Intelligent sound and lighting has been designed to change the mood to suit different times of day.

The bar has had a number of names over the years including The Almanac and The Pollet Bar. It has been named JB Parker’s Bar and Cellar, as a tribute to the late Jack Buller Parker who first leased Moores from Bucktrouts in 1956 – the first step in the founding of the group which is now run by his granddaughter Karel Harris.

Katel said: “I do have confidence in the hospitality sector, although it’s a very challenging period, but you can’t just stand still. You have to keep re-inventing yourself and you have to appeal to the local market as well as the visitor market.

“It was the Library Bar for 27 years, with a couple of facelifts along the way, and it was time to see something new.

“We were delighted that Heritage and the planning department were very quick to agree to us opening up the cellar and putting in the new windows and we’re grateful to our neighbours who have been very understanding during major work right in the centre of town.”

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