Scotland’s BrewDog grows globally with Oslo bar


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After opening bars in Sweden and Finland, Scottish brewer BrewDog has extended further in Scandinavia with its first bar in Norway. Last month, it opened the doors of the bar in the Grünerløkka district of Oslo – a former industrial area that has become the bohemian fashion hub of the city with independent boutiques, cool cafés and design shops.

Due to Norway’s alcohol law that prevents breweries from advertising to consumers, the new bar is unique as no BrewDog branding features on the exterior or interior of the bar so it is known as BD57.

The site at number 57 in Markveien was historically used as a hostel for the homeless and was awarded a Houens Fond prize for Architecture in 1923. With a capacity of 250 people over two floors, BD57 has 20 beer lines serving a range of BrewDog beers as well as guest local and international beers, with dedicated taps for sour beer and cider.

It also offers around 50 beers in bottles, focusing on beers that are less readily available in the region. The bar will host live music gigs, beer and food pairing evenings, and regular “tap takeovers” and brewing master classes with a range of Norwegian and international brewers.

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BrewDog co-founder James Watt said: “Norway is one of our biggest export markets and was always high on our list when we were looking for new cities to set up a BrewDog home. Oslo has one of the most vibrant craft beer scenes in Europe, and we are thrilled to be adding to the awesome craft beer culture of this Scandinavian beer hub.

“This bar will be a real celebration of the country’s epic beer scene, and we want to offer craft beer fans in the city something they haven’t seen before. Breweries in west Norway are typically not very well represented in Oslo, but we have strong ties with many kickass breweries from that area, so we will be regularly showcasing their awesome beers.

“Setting up a bar in Norway has come with unique challenges, but the finished article is 100% BrewDog. Our hardcore beers and our passionate, talented people are what make BrewDog what it is. There may not be a BrewDog sign above the door, but our mission to make everyone as passionate about craft beer as we are will be instantly recognisable the moment you step into BrewDog Grünerløkka.”

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BD57 is the third BrewDog bar to be opened this year after BrewDog in Barcelona in February and BrewDog in Leicester in April, bringing the total number of bars up to 28. The Scottish brewer plans to open several more bars around the world in the coming months, including bars in Brighton and Soho in London and second in Aberdeen plus new bars in Rome, Berlin and Brussels, and a second site in Stockholm. It has also announced plans to launch its first ShuffleDog, combining craft beer with vintage arcade and board games, in Leeds this year. BrewDog’s growth is in part funded by its crowdfunding scheme, Equity for Punks, which launched its fourth round in April this year to raise £25million.

BD57, Markveien 57, 0554 Oslo
www.brewdog.com/bars/worldwide/grunerlokka

brewdog oslo

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