Springtime plans


How to maximise outdoor trade this summer, as told by the Woodberry team.

Don’t underestimate the power of your outdoors to generate profit! Prepare for summer and  maximise trade and customer experience.

Here are our three top tips:

1. First impressions

Increase footfall and stand out from competitors with a smart, bright, welcoming frontage and outdoor areas.

Prepare for summer trade by checking for any broken or shabby features. What needs to be done as a priority to smarten up?

Personalise the outdoor space for your brand. Easy, low-cost additions to your outdoors include brightly coloured plants, clean and colourful parasols, and festoon lights.

2. Weatherproof

Prepare for British summer time. Don’t let the weather affect your trade!  Many venues are adding covered outdoor areas with gazebos, pergolas, canopies, and giant umbrellas. What would fit in your space and suit your hospitality needs outdoors?

3. Make it a feature

A well-planned outdoor space can be a big attraction to your venue in summer.

Increase your customers and revenue by hosting events outdoors. Create a great atmosphere and think about your layout for events. What furniture is suitable, do you have outdoor servery areas and bars, is there an event staging space?

A clean, smart, well planned outdoor area is a great asset for your venue. Think about the ways you can increase and enhance your outdoor hospitality, and provide your customers with a great, memorable experience this summer.

For more ideas, free site surveys, outdoor furniture and shelters talk to the Woodberry team.

01926 889922 www.woodberry.co.uk

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