Stonegate extends training platform with app for staff


Stonegate Albert's app

Leading national operator Stonegate Pub Company has extended its training resources for staff at its bars and pubs through launching an app.

Albert’s App has been developed by training and online experts CPL Online exclusively for Stonegate as an extension of its award-winning Einstein-inspired training platform, Albert’s Theory of Progression, and its intranet, called Elsa after the scientist’s wife.

Aimed at all 12,000 of the company’s employees, the new app provides access to hundreds of “how to” videos, ranging from how to make the perfect Mojito and understanding craft ale to making a mouth-watering burger and using the back-office systems.

The app also encourages employees to upload their own “how to” videos to share knowledge and best practice across the business while at the same time engaging its users by allowing them to rate each other’s videos with a simple five-star scoring system.

Albert’s App also allows employees to search for key competitors within the local area and complete a simple competitor visit rating.

Additional functions include access to a wealth of business tools, product information and contact details for the head office team and suppliers. Employees can access their own online development programme and completed and track training via it.

Stonegate operates 600 bars, clubs and pubs around the UK from Slug and Lettuce, Scream, Yates, Popworld and Missoula bars to local pubs and Classic Inns.

David Dasher, managing director of CPL Online, said: “This is another first for Stonegate who are quick to embrace new ideas and technical advances to support their employees with tools to encourage training.

“The app is not only a useful addition to the suite of training Stonegate provides, it has some fun elements too. This project, like the development of Elsa, which we created together three years ago now, is truly industry leading.”

Stonegate’s head of learning and development, Lee Woolley, said: “Albert’s App is game-changing and offers our employees an extra dimension to their programme of training.

“This app is designed to host the vast volume of important information our employees may need from the touch of a phone and at the same time give them the opportunity to create their own videos showing pride in their work.

“Customer service is at the forefront of what we do and so all the tools on the app have been designed to improve the service we give to our customers.

“CPL Online’s vision has enabled us to turn this idea into reality, bringing training to life and making it interactive for all. The potential to develop the app by adding further training or communications tools is huge.”

Separately, Stonegate has launched a course for its staff to achieve a postgraduate management diploma in multi-unit leadership. Three central heads of department and seven area managers have been offered the opportunity to obtain the qualification, an established course linked to Birmingham City University.

The 14-month course covers four modules: strategy, finance and sales, leading service and change and operational improvement and innovation.

Nicky Hines, head of financial control at Stonegate Pub Company and one of the first 11 on the course, said: “This is a superb opportunity for me to broaden my business perspective and gain further operational knowledge and understanding.

“It is already making me think about my own development, what my team can deliver and has given me new ideas of how as a team we can stretch to improve. From a personal point of view, now is the perfect timing for this new and exciting challenge.”

Stonegate’s head of learning and development, Lee Woolley, added: “This course is yet another we have developed within Stonegate to offer our employees, in this case senior managers, personal development opportunities leading to career progression.

“The qualification requires four in-depth case studies and both individual and team projects over the period. Less than a month in and I have been hugely impressed with the level of commitment, quality of work and thinking delivered by those on the course.”

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