Strongbow’s new campaign

This summer, the UK’s number-one-selling cider brand1, Strongbow, will hero the Great British pubs’ workforce with its first-ever ‘Take a Bow’ campaign. Strongbow will encourage pub operators to celebrate their staff to ‘Take A Bow’ by nominating one of their employees who embodies everyday greatness.

Four winners will be announced throughout the summer on Strongbow’s social channels, with winners receiving their own limited-edition apple ‘Take a Bow’ badge and gift box with Strongbow branded merchandise, along with a £200 gift card. The pubs with the winning staff will also receive free stock and glassware for taking part.

Nominations for the ‘Take A Bow’ competition can be made at by 18th September 2023.

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