Supplier offers online tool for new allergen regulations

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An online allergen tool has been introduced by Creed Foodservice in time for new food and drink regulations coming into force on December 13.

Available via, caterers type in the Creed Foodservice product code and a list of allergens contained in the product will be listed.

Allergen information for a number of products can be viewed at the same time meaning caterers do not have to spend valuable time seeking out information from different sources.

The new Food Information Regulations mean that bars, pubs, restaurants and clubs will have legal responsibilities to provide correct information about 14 allergens set out by the Food Standards Agency in the food and drinks that they serve.

Product information, from Creed’s suppliers, will be updated regularly to ensure that it is as up to date as possible for customers.

The Creed Foodservice website also gives specific information about gluten sources as well as guidance to caterers on how they can communicate allergen content to customers in their outlet.

Andrew Stedman, sales and marketing director at Creed Foodservice, said: “The introduction of rules regarding allergens communications to consumers could be a challenge for many smaller caterers without the time and resource to find out all the information required on a regular basis.

“Although the onus will still be on customers to check packaging and ingredients, we wanted to give our customers an easy-to-use resource to find out the allergen content in the products we offer, as well as guidance and support on how best to communicate to their own customers. The response so far from our customers regarding the online tool has been very positive.”

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