La Fée launches new format of La Fée Parisienne
La Fée Absinthe is rolling out a new 20cl format of its flagship La Fée Parisienne, along with a 12-page detachable cocktail book. Integrated into the label of the bottle, the cocktail book not only serves up the history of the category and the origins of La Fée, but offers education on how to drink …
Hendrick’s moves into the absinthe category
Hendrick’s gin has moved into a new spirit category with the launch of a “reimagined” absinthe, which features the brand’s “signature flavours”. The absinthe is the result of laboratory experimentations by master distiller Lesley Gracie at the new Hendrick’s Gin Palace in Girvan, Scotland. Hendrick’s’ interpretation of absinthe is made with wormwood and star anise, …
New app celebrates world’s best bars for absinthe
Some of the best bars using absinthe in cocktails are showcased in a new app from French brand La Maison Fontaine. It presents bars from London, Manchester and Glasgow and around the world where bartenders have created cocktails using the absinthe range, with a map to show the nearest to your location. It also includes …
Absinthe Hapsburg launches cassis flavour
A cassis flavour is being launched for premium spirit brand Absinthe Hapsburg, aimed at top-end cocktail bars. Absinthe Hapsburg XC Cassis combines the flavour of an authentic absinthe with the fragrance and taste of real blackcurrant. At 89.9% ABV, the spirit is designed to add its distinctive flavour to cocktails with a measure of 10ml …
