Budweiser will be rewarding the biggest football achievements this weekend by airdropping beer from its new helicopter delivery service. The official Bud Chopper will be on standby throughout the Third Round of the Emirates FA Cup ready to airdrop a Budweiser beer delivery to the fans of the team, who, against all odds, beat their …

In its biggest ever UK responsible drinking campaign, Budweiser has launched a partnership with Uber to offer free rides to all its new users throughout December. Part of a wider campaign that draws a hard line on drink driving, the initiative encourages people to pre-plan their journeys home and ensures revellers get home safe during …