
Bartender wins Brazil trip in competition with Yaguara cachaça
Bartender Gregory Camillò from Bar Termini in London will travel to Brazil next year after winning a cocktail competition with Yaguara cachaça. He beat eight other bartenders in a London-wide contest that challenged them to create both an original cocktail and a twist on the Rabo de Galo, a classic Brazilian drink made with cachaça …

Leblon set to take bartenders to Brazil after UK bar tour
Bartenders in Edinburgh, Manchester and London are in with a chance of winning a trip of a lifetime to Brazil as part of a European tour for Leblon cachaça. Leblon brand ambassador Rui Teixeira hosted masterclasses and training sessions at bars in the three cities followed by each bar selling its own cocktails from the …

Abelha unveils limited-edition label as it prepares for Rio Olympics
A competition has been launched to find artwork for a limited-edition label for Abelha Organic Cachaça for the Rio Olympics next year. The owners are inviting bartenders, artists and members of the public to submit designs to follow up the brand’s first limited-edition label which was launched in the UK last night. The new limited-edition …

UK launch for premium cachaça aiming beyond Caipirinhas
A premium cachaça, made from a blend of aged and unaged spirit, is being launched in the UK with ambitions to shake up the category. Yaguara is a white organic cachaça produced in small batches in Brazil, with a triple filtration to create a soft, full-bodied spirit with floral notes of camomile and lemongrass. Already …
New distributor for cachaça expects Brazilian buzz
Distribution for Boca Loca Cachaça in the UK has been taken over by Instil Drinks Co which expects increased interest in Brazilian products because of the World Cup and the Olympics. The brand will be promoted for its smoothness and its fruity flavour as well as its mixability in “innovative cocktails with an edge”, according …
Marblehead to develop leading cachaça brand in UK
Diageo has agreed a deal for Marblehead Brand Development to take over distribution of its leading premium cachaça brand Ypióca in the UK and Ireland. Covering both the on- and off-trade, it takes immediate effect and includes the two premium variants, Ypióca Prata Empalhada and Ypióca Ouro Empalhada. Daan de Kroon, Diageo global export director …