Tipplesworth X Diageo

Diageo has acquired pre-mixed cocktail specialist Tipplesworth, with plans to drive outlet expansion of the brand’s draught system in the UK on-trade. Tipplesworth, which was founded in 2013, already partners with Diageo to offer its cocktails on draught in the on-trade using proprietary technology. The brand’s Espresso Martini and Passion Fruit Martini cocktails are currently …

Grey Goose draught cocktail system

Premium vodka brand Grey Goose has introduced a sub-zero draught cocktail tap system with the aim to “revolutionise cocktail culture”. The new system, which follows the launch of Grey Goose’s brand platform Live Victoriously, has been designed to help bartenders consistently deliver cocktails on demand. Whether charged with nitrogen (N2) to add a rich and …