Diageo creates plastic-free Johnnie Walker bottle
Drinks giant Diageo has developed a plastic free paper-based spirits bottle, made entirely from sustainably sourced wood, which will be used to package a limited edition run of Johnnie Walker whisky. To make the bottles, Diageo has partnered with venture management company Pilot Lite to launch a new sustainable packaging technology company called Pulpex Limited, …
Funkin rolls out new-look packaging
Cocktail specialist Funkin is marking its 20th anniversary with a fresh redesign which will roll out across its entire portfolio of purées, syrups, shrubs, pre-batched mixers, garnishes and draught products. From this month, the Funkin portfolio will feature premium silver packaging with quirky, bold coloured icons depicting flavours and ingredients. Funkin Cocktails on Tap will …
The right kind of packaging can make all the difference
Successful businesses know that innovative packaging can make all the difference when it comes to standing out from the competition. Products with the right packaging will have more shelf appeal, which is a big deal when it comes to attracting the attention of the consumer in a sea of choices. Great packaging itself isn’t enough …
