Primo Aperitivo's Primo Negroni

Primo Aperitivo, a new premium range of Italian ready-to-serve aperitivo, has made its debut in the UK. Created by Italian-born mixologists Danilo Tersigni and Filippo Previero, as well as Roma Bar Show founder Andrea Fofi, Primo is a “celebration of Italy’s vibrant cocktail culture”. It has been developed to provide “an accessible yet special drinking …