
New look for Sauza Tequila
Sauza Tequila has redesigned its packaging in a move to present a more premium and contemporary option for consumers. The 150-year-old authentic tequila brand has a new label design, which centres on the iconographic imagery of the cockerel or ‘gallo’ that has been part of the Sauza family crest since 1873. Chosen by founding father …