Ardbeg to roll out Masters of Smoke education campaign
Islay single malt whisky Ardbeg is on a mission to spread the word about the “delicious possibilities” of smoke, through a new bartender education programme. Ardbeg Masters of Smoke will deliver in-depth training on the complex science of smoke to on-trade professionals, featuring an ever-evolving repository of smoke-related content and tools to help bartenders understand …
