Sky Sports and Premier League agree 8pm kick-off time
Sky Sports has worked with the Premier League to secure a change to the Premier League kick-off times, moving them to the earlier start of 8pm. The time change comes after the government introduced new restrictions for the hospitality industry, including a 10pm closing time curfew for venues. Sky wants to ensure that its trade …
Budweiser Brewing Group partners with BT Sport
Budweiser Brewing Group UK&I and BT Sport are offering trade customers a new exclusive deal to support them during reopening. Pub and club operators who are new to BT Sport can get 50% off the price of their BT Sport subscription, as well as a one month payment holiday taken at a time of their …
Molson Coors and Sky deal offers licensees lower point of entry
Sky and Molson Coors have unveiled a new partnership, designed to offer more flexibility, more choice and more savings to licensees. The deal, which is open to both new and existing customers, presents a new structure that provides deals across a broad range of Molson Coors beer and cider brands. The Molson Coors portfolio includes …
