Stella Artois Draught Masters

Budweiser Brewing Group-owned Stella Artois has unveiled a new accreditation scheme to drive beer quality and premium experiences across the UK on-trade. To launch the Draught Masters programme, the brand partnered with Beer Marque, an independent accreditation platform from Cask Marque that provides a comprehensive rating assessment consisting of the testing of cellars, head size, …

Stella Artois is once again partnering with Water.org to help bring clean water to 3.5 million people in the developing world by 2020. The brand has launched its annual Buy a Lady a Drink (BALAD) campaign which features new increased trade activity focused around limited-edition bottle packs, enabling consumers to be part of the generation …