A smooth but bold expression of Jack Daniel’s has been released in the UK celebrating legendary singer Frank Sinatra. Linking into the whiskey brand’s musical roots, the new special-edition Sinatra Select has been crafted from special “Sinatra barrels” selected by master distiller Jeff Arnett and bottled at 45% ABV. The whiskey’s unique character is achieved …

Spirits company Brown-Forman has recruited a team of bartenders to help it promote American whiskey in the UK on-trade and unlock the spirit’s potential. It has brought on board Cam Dawson (pictured top), Danny Murphy and Mal Spence as American whiskey specialists to support American whiskey ambassador Tom Vernon who was appointed last year. Brown-Forman …