Johnnie Walker Blue Label - 'The Gentleman's Wager II' Photocall

Jude Law has returned to star in a second instalment of The Gentleman’s Wager – a short film created for Johnnie Walker Blue Label whisky. He stars with Giancarlo Giannini and acclaimed Chinese actress Zhao Wei in a story about two men making a bet over a classic racing car. The Gentleman’s Wager II was …

Joe Ballinger Buffalo Trace

A bartender from Liverpool has won a competition at the Buffalo Trace Distillery in Kentucky which sought to find British twists on classic American cocktails. Joe Ballinger from Berry & Rye came first with his Old Fire on the Meadow – a twist on a Julep that connects Kentucky with his home area of the …

Jefferson's Reserve Groth Reserve Cask Finish

Two products are being added to the Jefferson’s whiskey range in the UK as part of new activity that includes a bartender barrel-ageing competition. UK distributor Cellar Trends is introducing the limited-release Jefferson’s Reserve Groth Reserve Cask Finish bourbon, which has been extra-matured for nine months in ex-Cabernet Sauvignon barrels from the renowned Groth Vineyards …

Koval whiskeys

A range of innovative single-barrel whiskeys from the Koval Distillery in Chicago has been introduced in the UK through Identity Drinks Brands. They include Koval Millet which is thought to be the first whiskey made with millet. Aged in new American oak and bottled at 40% ABV, it has notes of fruit including mango with …

Jack Daniel's Tennessee Fire

Jack Daniel’s has expanded its core range in the UK on-trade with the introduction of Jack Daniel’s Tennessee Fire, a hot cinnamon-flavoured variant. Positioned for the late-night shot occasion as a straight-up serve, the new fiery expression is made with the original Jack Daniel’s Old No 7 Tennessee Whiskey blended with a cinnamon liqueur, retaining …

Jameson Caskmasters irish whiskey

A new limited-edition expression of Irish whiskey Jameson has been released that has been finished in casks formerly used for stout. Released in the UK through Pernod Ricard UK, Jameson Caskmates was developed by the Midleton Distillery, where Jameson is produced, with Irish microbrewer Franciscan Well Brewery. It came about after a chance meeting between …

Buffalo Trace Antique Collection whiskeys 2015

Drinks company Hi-Spirits is expecting strong demand for the “very limited” UK allocation of whiskeys in the annual Antique Collection from the Buffalo Trace distillery. The Kentucky distillery is releasing lower-than-expected volumes of several of the five-strong collection of bourbon and rye whiskies because of the unpredictable nature of barrel ageing. The Antique Collection will …

Buffalo Trace Drew Mayville

Bars around the UK are to host a tour of Buffalo Trace whiskeys, including the new limited editions from its Antique Collection. The events will feature consumer master classes and food matchings as well as trade-only sessions, with some attended by Drew Mayville (pictured), master blender for Buffalo Trace owner Sazerac. Organised by Buffalo Trace’s …

Jack Daniel's family

Leading bar and club operators are set to launch a new campaign with Jack Daniel’s whiskey to encourage consumers to make every Friday a “Jack Friday”. It will run from the August bank holiday weekend and throughout September and include promotions on food and drink, merchandise, parties and other activities. Over 9,000 independent and managed …

JW Steakhouse whiskey back bar

Leading drinks company Brown-Forman is to help the UK’s on-trade to tap into the opportunities for American whiskey including guidance on styles, display and serves. As part of its new “American whiskey vision”, the company has identified areas in which the category is currently under-trading and how to harness its potential in the on-trade and …