The Standard, London has announced the appointment of Sophie Bratt as Head of Bars, taking on responsibility for the bar programmes across the hotel’s food and beverage outlets, including Sweeties, Double Standard, Decimo and Isla.

The appointment brings a decade of London hospitality leadership to the group, with Sophie set to elevate the guest experience and drive the creative direction of the bar offering across the portfolio.

Sophie has spent the past decade at some of London’s most celebrated venues, including The Roof Gardens, Sexy Fish, Harvey Nichols, OXO Tower and Nobu. In 2024, Bratt was crowned Bar Manager of the Year at the CLASS Bar Awards, recognising her leadership and ability to breathe new life into bar operations.

Bratt is also co-founder of Community Spirit, an industry-led non-profit set up in the wake of the Grenfell Tower tragedy, which has raised funds for charities including Hospitality Action, A Good Night Out Campaign and Under One Sky.

On her recent appointment, Sophie Bratt, Head of Bars at The Standard, London said: “What excites me about The Standard is the freedom to be creative. It’s in the hotel’s DNA, and you feel it across everything we do. Sweeties, Double Standard, Decimo and Isla each have their own distinct personality, and I’m looking forward to bringing that individuality to life through cocktails that feel considered, distinctive and genuinely fun.”