UK winner announced to compete in Bacardi Legacy global final

Ally Martin

Ally Martin (pictured) from Peg & Patriot in east London has won the UK final of the Bacardi Legacy competition and will represent Britain in the global final in Sydney.

Along with his original cocktail Young Cuban, he was chosen from three bartenders who were judged the most promising in the previous stage of the UK competition held in London in September.

Since then, he and fellow finalists Ben Davies from The Suburbs in Chester and Matt Fairhurst from City Social in the City of London have been promoting their cocktails and travelling the world to gain listings, backed by a budget from Bacardi.

They were assessed on the quality of their marketing campaigns and listings as well as their recipes to earn the place representing the UK at the global final.

Bacardi’s Northern European brand ambassador Shervene Shahbazkhani said it was a “very difficult” decision for the judges to make as all three were worthy of representing the UK in Sydney. “This, without doubt, has been the hardest and best year we have done this. This is the only year that, from around the world, everyone has known every drink from the UK.”

Bacardi’s UK brand ambassador Metinee Kongsrivilai praised the “passion and determination” of all three of the most promising UK finalists. “Over the last six months, our finalists have put in a lot of effort into promoting their drinks. It’s been so heartwarming to see the amount of support these guys have been getting from all ends of the earth.”

The Bacardi Legacy competition, now in its sixth year, offers bartenders a chance to showcase their creativity with an original serve worthy of joining the likes of the Mojito, Cuba Libre and Daiquiri as one of the “legacy cocktails” of Bacardi.

Metinee added: “What makes this competition so special is that it creates a platform for bartenders to create a legacy of their own.”

Since September, Ally has been going around the world doing guest bartending shifts in places such as Moscow, Copenhagen and the Netherlands, showcasing Young Cuban.

“My inspiration was the cocktail culture that’s exploded in the last 10 to 15 years and I wanted to showcase this renaissance by doing as many guest shifts as I possibly could,” Ally said. “This meant not necessarily just going to the best bars around the world, but also looking at areas of the world where cocktail culture has really started to pick up speed.”

He presented Young Cuban at events such as a two-day pop-up at barbershop Ruffians in London’s Covent Garden over Valentine’s weekend and a pop-up for Backyard Cinema at London venue Altitude. He also hosted and sponsored two “Rum Rambles” for consumers.

Ally has also used Instagram, taking a picture of his drink in a new place every day for 100 days, and is launching two videos, one of them about the inspiration behind the drink and the other a film giving viewers a step-by-step guide for how to make it.

For details of Ben and Matt’s cocktails, click here.

Bar magazine will be reporting from the global final in Sydney in May via this website and on Twitter at @barmagazine.

Young Cuban by Ally Martin
50ml Bacardi Carta Blanca
20ml Lemon juice
15ml Orgeat
10ml Fino sherry
Garnish: 4 sprigs of dill
Shake all the ingredients with ice, then double strain over fresh ice into a Collins glass. Garnish with the sprigs of dill.

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